About the role
We are currently seeking to appoint Automation Sales Manager (Australia) to work in our Automation team based in Sydney. Through this team, we deliver Robotic Welding and cutting systems, Profile cutting systems, Hard automation welding systems, Virtual welding training systems and Welding fume control systems
To be successful in this role applicant will be able to demonstrate a record of accomplishment of providing a professional level of engineering and technology support in mechanical and electrical system design as applied to automated welding and cutting systems.
This is an exciting opportunity to join an established market leader with excellent brand recognition, quality products and a proud history but with a renewed focus, new direction and positive plans for growth.
This opportunity sits within the Energy sector and is a full-time, on-site position based in Padstow, NSW.
Key responsibilities
Achieve and exceed Automation sales and margin targets for all Automation products sold locally. Develop Technical and Commercial Proposals/Quotations/Drawings and documentation including the development and execution of customer sales plans. Lead and develop customer facing customer interaction both directly and via the Lincoln electric sales network including managing customer relationships. Manage department resources to conduct customer application assessments through to system design and specification as per customer requirements. Manage and coordinate automation resources to support job execution to purchase specifications. Manage Automation resources for technical support for automation products. Manage automation customer opportunities via SF and other Lincoln Electric tools. Prepare and present monthly sales results and commercials at monthly sales review meeting.
About you
The ideal candidate will have experience in commercial and sales principles as required by Sales manager’s role. Have demonstrated experience with mechanised and robotic welding applications, mechanical and electrical design and documentation, safety system design as per AS4024, project management, support of technology products, and delivering end user product training and demonstrations. Ability to drive high performance and meeting customer requirements by leading highly trained, engaged and qualified engineers. Hold a tertiary qualification degree in an engineering field preferably mechatronics, however electrical will also be considered. Prior experience in industrial automation will be an advantage. Proficient in MS Office applications and SAP system. Proven experience with innovation and the ability to generate new ideas is key to this role along with your strong communication and problem solving skills
What’s on offer
- Competitive - A competitive salary package, including company car, phone and laptop will be offered to the successful applicant. An engaging team culture, a supportive management team and ongoing extensive training are some of the benefits provided. The chance of being part of a professional and enthusiastic local team while also being a valued member of a global organisation..
- Opportunity to contribute to Australia’s welding, fabrication and manufacturing capability.
- Career development and exposure to industry projects, standards and professional networks.
- A role advertised through Weld Australia’s dedicated industry Jobs Board.
About The Lincoln Electric Company
The Lincoln Electric Company is advertising this role through the Weld Australia Jobs Board to connect with skilled people across Australia’s welding, fabrication and manufacturing industries.
The role is connected to the Energy sector and may suit candidates looking to apply their technical skills in a focused industry environment.
Ready to apply?
Submit your application for Automation Sales Manager (Australia at The Lincoln Electric Company. Applications close 20 Apr 2026 - quote reference JB-WLD00000098-TS.
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